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I'm Rahul Gaitonde, and this is my blog. You can follow these posts via RSS or email.
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Monthly Archives: June 2009
What you need to do to be the next Google/Twitter/Facebook
Yesterday and today The Web has been through two major evolutionary stages, and we are seeing some major activity in the third evolutionary stage. The first was the “early web” – through most of the 90s and until the dot-com … Continue reading
Posted in Editorials, Facebook, google, internet, Social, Trends, twitter
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On Internet-based platforms and on social media: Fred Wilson
Union Square Ventures partner Fred Wilson was interviewed by John Battelle as part of the Conversational Marketing Summit. Some bits from Fred truly stood out, mostly about the state of social media. Here they are, grouped by topic (so they’re … Continue reading
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Four reasons why charging mobile users for news sucks, NYT edition
The New York Times is considering charging for content delivered via the iPhone and other mobile platforms. According to the head of NYT’s digital operations, “For publishers to offer their content for free in the mobile platform forever without getting … Continue reading
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Stickiness versus Referability
Small and medium businesses can’t afford splashy advertising campaigns on TV and billboards that large corporations can, so their marketing strategies need to be smarter. The most popular of the smart marketing strategies today is about building customer “stickiness”. Making … Continue reading
But their own mission is far from achieved
Is [old giant] losing out to [hot upstart] over [new trend]? Did Microsoft miss out on the big search opportunity that Google pounced on? Is Google losing the real-time communication game to Twitter? Microsoft’s original mission was “a computer on … Continue reading
From database of intentions to database of actions
In 2003, John Battelle opined that Google was essentially a “database of intentions“. The aggregate results of every search ever entered, every result list ever tendered, and every path taken as a result. … a massive database of desires, needs, … Continue reading