Jan
3
Why the mobile phone industry today looks a lot like the PC industry 25 years ago:
- Several players selling standalone “boxes” (or bricks). Atari, Commodore, Tandy, Apple back then. Nokia, Sony Ericsson, Motorola, Apple now
- Incompatible software platforms
- Incompatible hardware and peripherals
- Nascent application development industry
- Device seen as replacing several existing devices
Big differences:
- Sheer number of mobile phones, sheer variety in features and, consequently, price points
- Growth markets are in the East
- Carriers could make or break innovation
Game-changers - then and now:
- The IBM PC and its open platform. No current-day equivalent
- Standard operating system and, consequently, standard development environment. Current-day equivalent: Google’s Android, possibly
I would also include the fact the customers of today are way different from the ones 25 years before - I think back then, people knew their technology, sought & bought PC (or boxes) only if they really needed one and sweat the asset like there was no tomorrow. Today, most customers buy hi-fi mobiles for status, have no idea about what the instrument can do, change it every 3-6 months and sparingly use it.
It is blatant consumerism and cuetomers, without their knowledge are being exploited.