BusinessWeek profiles Emerson Spartz, a 20-year-old who makes a “six-figure income” annually by running the Harry Potter fan site mugglenet.com.

My biggest takeaway from the article was this:

“The site never would’ve taken off without the passion and knowledge that I have for the books,” he says. “That comes before the business.”

Something I’ve learnt over the past few months is to only attempt to get into business with something you’ve got a passion for, and a good deal of knowledge and credibility about. Sometimes you choose a business because you’ve got a hot idea, or it’s a great sector to get into. Neither of these motivations are wrong at all, but often they aren’t sufficient (or necessary).

One Comments

1. Shantanu on July 12th, 2007 7:37 pm

   Absolutely beautiful & so true

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